Predictive Modeling for Categorical Targets Using IBM SPSS Modeler (v18.1) (0A0U8G) – Outline

Detailed Course Outline

1: Introduction to predictive models for categorical targets

  • • Identify three modeling objectives
  • • Explain the concept of field measurement level and its implications for selecting a modeling technique
  • • List three types of models to predict categorical targets

2: Building decision trees interactively with CHAID

  • • Explain how CHAID grows decision trees
  • • Build a customized model with CHAID
  • • Evaluate a model by means of accuracy, risk, response and gain
  • • Use the model nugget to score records

3: Building decision trees interactively with C&R Tree and Quest

  • • Explain how C&R Tree grows a tree
  • • Explain how Quest grows a tree
  • • Build a customized model using C&R Tree and Quest
  • • List two differences between CHAID, C&R Tree, and Quest

4: Building decision trees directly

  • • Customize two options in the CHAID node
  • • Customize two options in the C&R Tree node
  • • Customize two options in the Quest node
  • • Customize two options in the C5.0 node
  • • Use the Analysis node and Evaluation node to evaluate and compare models
  • • List two differences between CHAID, C&R Tree, Quest, and C5.0

5: Using traditional statistical models

  • • Explain key concepts for Discriminant
  • • Customize one option in the Discriminant node
  • • Explain key concepts for Logistic
  • • Customize one option in the Logistic node

6: Using machine learning models

  • • Explain key concepts for Neural Net
  • • Customize one option in the Neural Net node